A press release is a PR tool with which you share your company’s news-making information...
As a CEO, giving interviews is a vital part of promoting your company and building your br...
Customers are researching brands and businesses online – in news portals, social media, ...
Traditionally, a press release is written in an inverted pyramid format, addre...
Here’s a question that most people may not have given much thought to. Why is it importa...
It is an undisputed fact that the world is moving towards consuming more things online. On...
In the connected world, the lines between marketing and communication channels are blurrin...
Public Relations and digital communication in the United Arab Emirates and the Middle East...
Writing and distributing a press release may seem like a simple task. However, consider th...